BBB4M (Grade 12 International Business Class)

Grade: Grade 12

Course Title: Fundamentals of International Business

Course Code: BBB4M

Course Type: University/College Preparation Course

Credit Value: 1.0

Pilot courses: none

Course Description

This course provides an overview of the importance of international business and trade in the global economy and explores the factors that influence success in international markets. Students will learn techniques and strategies related to effective marketing, distribution and managing international business. This course prepares students for entry into post-secondary business courses, including international business, marketing and management.

Unit title and description

Business, Trade and Economics

This unit examines the impact of international business on Canadians and businesses and the economic interdependence between countries. Students analyze trade barriers and investigate Canadian trading partners. Additionally, students choose a country as the basis for many of their assignments throughout the course.

Global business environment

This unit investigates the impact of globalization on Canadian businesses. Students examine and analyze the factors that influence a country's ability to participate in international business, as well as the advantages of doing business in Canada. Students investigate case studies of domestic and multinational companies.

international market

This unit explores cultural factors that influence international markets and investigates how political, economic and geographic factors influence international business operations. Students will learn about common and international markets for product modification and standardization.

Marketing Challenge

This unit investigates the marketing challenges facing international businesses, including: adapting to international product marketing strategies; legal, cultural and economic factors affecting product marketing; market research strategies for foreign markets; and concepts of distribution and logistics. Students investigate the ethical challenges of international businesses, including positive and negative impacts on the countries in which they operate.

final assessment

final exam

This course includes a two-hour proctored exam consisting of 60 multiple-choice questions and 10 long-answer questions. Final exams account for 30% of the final grade.

Overall Course Expectations

Business, Trade and Economics

A1

Demonstrate an understanding of terms, concepts and basic business communication practices relevant to international business;

A2

Analyse the impact of international business activities on the Canadian economy;

A3

Demonstrate an understanding of how international business and economic activity increases the interdependence of nations.

B. Trigonometric functions

B1

Analyse the ways in which Canadian businesses are affected by globalization;

B2

Demonstrate an understanding of the factors that influence a country's ability to engage in international business;

B3

Assess the impact of current trends on global business activity and economic conditions.

C. Polynomials and Rational Functions

C1

Analyse how cultural factors affect international business methods and operations;

C2

Assess the ways in which political, economic and geographic factors affect the methods and operations of international business;

C3

Identify and describe common mistakes businesses make in international markets;

C4

Assess the factors currently affecting the international competitiveness of Canadian businesses.

D. Features

D1

Assess the challenges faced by businesses that want to sell their products internationally;

D2

Compare the approaches taken by different companies to sell their products internationally;

D3

Demonstrate an understanding of the logistics and associated challenges of distribution in local, national and international markets.

teaching strategy:

The purpose of this course is to explore the importance of international business and trade in the global economy and the factors that influence success in international markets. To ensure students understand the importance of international business and related principles, we employ a variety of teaching strategies to provide learning opportunities tailored to a variety of learning styles, interests and ability levels. Use the following strategies throughout the course to teach and learn the concepts presented:

• Independent Research: Students will develop and use their own research skills to answer questions posed by the course and faculty.

• Communication: Through discussion, this course gives students the opportunity to share their understandings orally and in writing. It also gives them the opportunity to broaden their understanding when reading and commenting on other people's posts.

• Connect: Early in the course, students will choose a country of interest. As their understanding of international business deepens, they will link what they have learned to their chosen country to understand how they are affected by international trade.

• Case Studies: Students will learn about successful and unsuccessful business practices from a variety of real-world case studies and apply their knowledge to evaluate business models from case studies.